CCXP Exam Preparation & CX Fundamentals
General information
The CCXP Exam Preparation & CX Fundamentals is a two-day training designed to thoroughly prepare you in English for the CCXP exam, which is also conducted in English. This training is structured around the five pillars of the CXPA framework. Over the course of two days, we’ll enhance your CX knowledge step by step, covering everything you need to know to succeed in the CCXP exam. After completing the training, you are ready to register yourself for the CCXP exam, which grants you the right to use the CXPA designation. However, taking the CCXP exam after the training is not mandatory. Many participants join the training not for the exam but to update their CX knowledge.
After this training
Day 1
- The role of the Customer Experience Professional
- Leading the customer agenda
- Influencing with credibility
- CXPA’s Competencies for the CCXP accreditation
- Customer Strategy
- Customer strategy examples
- Customer Experience frameworks
- Evaluating your customer strategy
- Brand Proposition
- What is it and why is it important?
- Being clear about the brand promise
- What makes a brand proposition
Day 2
- Customer-centric culture
- Characteristics of customer-centric organisations
- What should customer-centric leaders be doing?
- Employee experiences
- Who are your customers?
- The flaws in traditional segmentation methods
- Creating customer personas
- Using personas to influence
- Customer empathy
- What is empathy and why is it important?
- How to think like your customers think
- The role of storytelling
- Customer journey mapping
- The principles of mapping customer journeys effectively
- Keeping it simple and actionable
- Prioritising the most important things
- Measurement
- Measurement principles
- Aligning the voices of your customers, people and processes
- Know what your priorities are
- Action planning
- For you personally and your organisation
- A framework for managing what happens next
- Keeping up the momentum
This training requires no preparation.
After completing the training, you are ready to register yourself for the CCXP exam, which grants you the right to use the CXPA designation. However, taking the CCXP exam after the training is not mandatory.
Kathy van der Laar
Oprichter van EarlyBridge
“Very informative,
great connection with the rest of the group. An enjoyable challenge to apply
theory to practice. Great instructors with
interesting real-world cases.”
For whom is this training intended?
This training is designed for experienced professionals (with a minimum of 2 years of relevant work experience) who want to deepen their knowledge of customer experience management. The training is ideal for customer experience professionals, customer service managers, consultants, product managers/owners, marketers, and project managers.
Dates & locations
Investment
| Collegegeld (incl. arrangementskosten) | 1.495,- |
| Vakliteratuur en e-learning | 100,- |
| Totale kosten | 1.595,- |
| Alle prijzen zijn exclusief BTW. Voor BTW vrije facturatie geldt een opslag van 10% |
Praktische informatie
- Incl. arrangementskosten
- Betaling in termijnen mogelijk
- Niet goed = geld terug!
Gerelateerde opleidingen
Customer Experience Strategie & Leiderschap
Versterk jouw CX-leiderschap en transformeer je organisatie met strategische impact.
Customer Experience Professional
Zet direct concrete stappen om de klantbeleving binnen jouw organisatie te verbeteren.
Customer Journey Mapping
Ga actief aan de slag met je eigen customer journey map en breng alle relevante touchpoints in kaart.
Opleidingsadvies nodig?
Het volgen van een opleiding is een weloverwogen keuze. Niet alleen investeer je tijd en geld, ook wil je er zeker van zijn dat de opleiding van je keuze optimaal aansluit bij je kennisbehoefte, carrièrewensen en persoonlijke situatie. En daar helpen we je graag bij.
