CCXP Exam Preparation & CX Fundamentals

Become an official certified Customer Experience Professional (CXPA)

You will be fully prepared for the CCXP exam (in English)
You will learn everything about the 5 pillars of the CXPA framework
You will enhance your CX competencies and connect with other CX professionals

Training
2 days
1.595,-

Cynthia Mackay

Course advisor

Schedule a call

General information

The CCXP Exam Preparation & CX Fundamentals is a two-day training designed to thoroughly prepare you in English for the CCXP exam, which is also conducted in English. This training is structured around the five pillars of the CXPA framework. Over the course of two days, we’ll enhance your CX knowledge step by step, covering everything you need to know to succeed in the CCXP exam. After completing the training, you are ready to register yourself for the CCXP exam, which grants you the right to use the CXPA designation. However, taking the CCXP exam after the training is not mandatory. Many participants join the training not for the exam but to update their CX knowledge.

After this training

You are prepared for the CCXP exam
You know the fundamentals of CX
You have knowledge of the CXPA framework
You know the best practices in the field of CX
You have increased your CX competences

Day 1

The role of the Customer Experience Professional
Leading the customer agenda
Influencing with credibility
CXPA’s Competencies for the CCXP accreditation
Customer Strategy
Customer strategy examples
Customer Experience frameworks
Evaluating your customer strategy
Brand Proposition
What is it and why is it important?
Being clear about the brand promise
What makes a brand proposition

Day 2

Customer-centric culture
Characteristics of customer-centric organisations
What should customer-centric leaders be doing?
Employee experiences
Who are your customers?
The flaws in traditional segmentation methods
Creating customer personas
Using personas to influence
Customer empathy
What is empathy and why is it important?
How to think like your customers think
The role of storytelling
Customer journey mapping
The principles of mapping customer journeys effectively
Keeping it simple and actionable
Prioritising the most important things
Measurement
Measurement principles
Aligning the voices of your customers, people and processes
Know what your priorities are
Action planning
For you personally and your organisation
A framework for managing what happens next
Keeping up the momentum

This training requires no preparation.

After completing the training, you are ready to register yourself for the CCXP exam, which grants you the right to use the CXPA designation. However, taking the CCXP exam after the training is not mandatory.

Kathy van de Laar

Founder of EarlyBridge

“Very informative,
great connection with the rest of the group. An enjoyable challenge to apply
theory to practice. Great instructors with
interesting real-world cases.”

For whom is this training intended?

This training is designed for experienced professionals (with a minimum of 2 years of relevant work experience) who want to deepen their knowledge of customer experience management. The training is ideal for customer experience professionals, customer service managers, consultants, product managers/owners, marketers, and project managers.

Dates & locations

Investment

Collegegeld (incl. arrangementskosten)	1.495,-
Vakliteratuur en e-learning	100,-
Totale kosten	1.595,-
Alle prijzen zijn exclusief BTW. Voor BTW vrije facturatie geldt een opslag van 10%

Praktische informatie

This price does not include VAT
Including coffee, tea and lunch
VAT free invoice possible